Yes, social media is critical if you want your home to reach as many buyers as possible. Marketing plays a significant role in real estate thus, using social media can help maximize your business to the fullest. Platforms that we recommend to use are Instagram, Facebook, YouTube, TikTok, and LinkedIn.
Here are 3 ways to use these social media outlets to your advantage in real estate:
1. Exposure: Using a platform such as Instagram allows you to showcase photo and video footage of your listings which captures the attention of viewers. Photography and videography are very important parts of selling.
2. Engaging with potential clients: Using your platforms to interact with your audience is one of the best ways to build a relationship with them. Having loyal clients who vouch for you is extremely crucial in this business.
3. Attracting a larger client base: Providing information about real estate can attract new viewers which can eventually translate into potential clients. Creating a memorable experience online can be done through compelling content that will encourage viewers to continually come back for more.
Overall, leveraging your social media is a huge benefit to connect with clients and market your business. Networking and getting your listings in front of the right people will ultimately help gain more leads and grow your company. If you don’t already, follow us on Instagram at @brycehansenteam - we would love to connect with you!